When Steve Jobs took the stage in Moscone West in January of 2007, he not only introduced the world to the iPhone. Many would argue that he also introduced the future of personal computing. Apple took a full-fledged functioning, 100% wireless computer and put it in our pockets, and simultaneously changed the way the world works, plays and communicates.
Though other operating systems like Google’s Android have since emerged to have greater market share due to a fragmented hardware/software model, Apple has created a product that consumers and developers both clearly see as being more valuable. Apple’s approach to integrating software with its hardware devices creates a powerful user experience combination that Android struggles to recreate on handsets from dozens of third party manufacturers.
So if you’re wanting to create the next great mobile app for consumers, iOS is a great platform to begin.
